Classic Blue is The Pantone Color Institute’s choice for 2020 Color of the Year. This blue harkens back to simpler times. It is the blue in our childhood crayon box, the flash of a blue jay’s wing, the deep of the ocean, and the backdrop for the first stars in the evening sky. Classic Blue is simple yet elegant. It is refreshing and restful. It is a color trend that is also timeless.
Leatrice Eiseman, Executive Director of The Pantone Color Institute, stated “We are living in a time that requires trust and faith. It is this kind of constancy and confidence that is expressed by Pantone 19-4052 Classic Blue, a solid and dependable blue hue we can always rely on.”
Adding the Color of the Year 2020 can add freshness to your content. Let Tate Design show you how to incorporate this Classic Blue into your digital marketing communications and branding for your business.
Even a touch of Classic Blue, strategically placed in your graphic design, can convey
• Familiarity
• Peace and tranquility
• Relatability
• A solid foundation
• Timelessness
• Trust
Consider adding Classic Blue to your
• Blog template and graphics
• Company logo, tagline, and apparel
• Email template and images
• Graphic design elements
• Online marketing ads
• Packaging
• Product photographs
• Social media posts
• Video marketing background
• Web pages
Tate Design wants to take your brand to new heights so you can achieve the business results you desire. When we add the Color Of The Year to your marketing communications, you retain brand awareness and recognition and add freshness and creativity. Call us at 610.725.0702 or e-mail [email protected] to add Classic Blue to your brand.
References
Announcing Pantone’s color of the year 2020