Marketing More Effectively: Update Google Business Profile (Google My Business)

November 2021 update: Google My Business is now Google Business Profile. Google My Business will be retired sometime in 2022.

For years, we strongly recommended Google My Business as part of your marketing plan so your small business could show well in local search results. Due to Google changes and how businesses are having to adapt right now, it’s time to update your Google My Business information on Google Business Profile. Let Tate Design increase your online visibility and optimize your search results by updating your Google Business Profile listing. We can:

• Refresh your content with information your audience wants and needs
• Design and add a logo
• Specify which photo will be shown as your cover photo
• Create welcome offers for those who follow your business
• Enlarge your collection of high-quality photos
• Optimize your photos for search
• Monitor place topics, keywords, tags, or themes that Google adds based on your user reviews
• Promote events
• Respond to reviews on Google Maps
• Make you aware of auto-generated posts that include reviews
• Inform you about the Google Business Profile bells and whistles like the “Local Favorite” badge
• Provide new wording if you have a virtual office with on-site staff
• Add check-in and check-out times, services, and amenities
• Insert the “Get A Quote” button if you meet Google criteria
• Indicate your business is temporarily closed or operating with special hours

If you haven’t claimed your Google Business Profile listing, it’s not too late to get started. Each day, one search engine—Google—processes over 3.5 billion searches from mobile phones, tablets, and desktop computers. A Google Business Profile can put you in front of your local target market even if your company Website might never claim Google’s coveted #1 spot on its first page of search results. This gives you a tremendous marketing advantage.

Let Tate Design set up or update your Google Business Profile account for you. We will optimize your Google Business Profile listing, tweak it for SEO, add content that will appeal to your viewers and answer their most pressing concerns, and monitor site activity. Call us at 610.725.0702 or e-mail info@tatedesign.net to market more effectively with Google Business Profile.