Chester County Marketing Agency – Web Design, SEO, Marketing Strategy
Happy New Year and you’re off to the races when it comes to winning the hearts and minds of your customers with your refreshed marketing campaign. How can you stay ahead of the trends and ride on top of the waves of popular marketing approaches in 2016? The data suggests that this year over 2 …
12 Ways You Can Stay on Top of the 2016 Wave of Marketing TrendsRead More
Color tones in visual arts and graphic design serve a similar role as tone of voice in a theatrical production. They provoke an emotional response in the observer. So when Pantone, an organization with over 50 years experience in color hues, crowned not one, but two colors, as their Color of the Year, emotions rippled …
Double Take: What are the Popular Color Trends for 2016?Read More
Shop Local. It’s a great especially for small businesses. A recent Google Trends report indicates “near me or nearby” search terms on the rise and that four out of five searches from mobile devices lead to quick purchases. With those odds, you should say hello to mobile-friendly, local business searches, so YOUR customers will say, …
Say Hello to Mobile-Friendly, Near Me Searches That Make Your Customers say, “Buy!”Read More
For a busy business owner, a website can be a bit like a relationship: rewarding yet time consuming. Even if you have done your part to learn what motivates your customers to come to your website, stay a while and respond to your call to actions, you can end with a website that is …
What Top Trends in Web Design in 2015 Have Staying Power for 2016?Read More
Modern technology is the heartbeat of business. One giant among the online web design companies is WordPress, which currently powers over 25% of all the websites in the world. This weekend, Philadelphia hosted the 2015 WordCamp US at the Pennsylvania Convention Center. Matt Mullenweg, Co-Founder and CEO of WordPress delivered his 10th annual State of the …
How WordPress is Changing the World – State of the Word 2015 in PhiladelphiaRead More
When it comes to social media and the dynamic world of online marketing, you are often left wondering: “Do you hear me now?” It is always wise to take time and reflect on whether your social media marketing approach is leading you where you intended to go. Likewise, you should research who the social media …
You are a busy professional looking for ways to have your business, products and services promoted to potential clients. How do you create a memorable brand? What plans do you need to make to keep the messages about your brand impactful and sustainable? Building an effective marketing strategy, and promoting your products and …
Once you’ve started your small business, how do you ensure that you will have a consistent stream of customers? One key to business success is having effective marketing. Many approaches are available for creating a marketing strategy. Do you know the best ways to market your small business? Many small businesses owners believe that it …
You have a company with great products and services, but today it’s all about how to get the word out into the digital marketplace. After spending your marketing budget to develop an effective strategy, how do you keep from making your digital marketing approach from being scary? As the tagline from the movie, Ghostbusters says, …
Who You Are Going to Call – How to Keep Your Digital Marketing Approach from Being ScaryRead More
Every morning, your potential customers receive emails about products, services, promotions and requests. While some businesses build a customer following, others end up with their emails unopened or the dreaded “unsubscribed” message. Potential customers are perpetually asking themselves “Should I Stay or Should I Go?” With all these daily decisions, where does your email marketing …
In Pretty as a Picture – Part I, we discussed how graphic design trends could give your brand a more modern look and reflect your message. We also discussed how dynamic the graphic design field could be. Now in Part II, we follow the top 10 emerging trends that are predicted to have staying potential for …
Google, Facebook, Twitter and Pinterest know it. What do they know? That effective use of graphic design helps their brand image be more memorable without being distracting. The elaborate designs of the past few years have given way to flat images and simpler designs that work well on mobile devices. Knowing which trends to follow …
Pretty as a Picture – Part I: What the Trends in Graphic Design Can Do to Build Your BrandRead More
