Need help with Google marketing? Tate Design’s team of award-winning digital marketers can help.
You, like each one of our clients, have unique objectives and goals for your business and digital marketing. We take these into consideration when choosing the Google marketing tools that will yield the best business results for your company.
We start you off with a mobile-friendly responsive website that contains helpful content geared toward the needs and desires of your target market. This original content is created with people—your viewers—top of mind. Optimization for Google and other search engines is incorporated into the framework of the website pages instead of repeatedly stuffing keywords into the text. We explain this people-first approach to content creation and Google marketing in “How To Make The Google Helpful Content Update Love Your Content.” Our years of experience with digital marketing also keep you current with the latest Google standards. These have included mobile-friendly websites, safe and secure encrypted sites, and web design that makes for an exceptional user experience.
Once you have established an online presence, we use Google marketing tools to engage your target audience, drive traffic to your website, monitor customer behavior, increase leads, and boost sales. The following are just some of the ways we help with Google marketing:
We set up a Google Business Profile for you, which also adds your location to Google Maps. This increases local leads and directs prospective customers to your website, all while answering frequently asked questions and providing a snapshot of your business.
We add Google Analytics to your website. This allows you to track the metrics that matter most to you and your business. With this data, we can see customer behavior and can customize the content that appears on your website and in your Google Ads to have greater appeal for your target market.
We enhance your Google search engine optimization using Google’s keyword tools. This helps more qualified leads find your products and services through search queries.
We also create Google Ads, otherwise known as pay-per-click ads. These get you seen by your target audience quickly and are ideal for special promotions and events. They increase click rates for your products and reach beyond your local area.